How do we really measure our impact?
Who are you?
What do you do?
I work for various different media companies, lately for Fusion, the american TV station.
“I do analytics, that’s what I do. To some people it might seem boring, but it’s what everything comes back to.
We’re all in journalism because we’re interested in making a difference and having an impact on our society. But we never really know how to measure that.
That’s what got me interested in analytics. The question: “Does what we’re doing acctually make sense?” That’s what I’m trying to figure out!”